The Canadian government made changes to the Broadcasting Act which could increase regulations on social media platforms. Platforms that will be affected by this are Facebook, Twitter, Instagram, YouTube, and more.
Currently, the bill would turn posts and videos into a “program” that could be subjected to regulations under the Canadian Radio-Television and Telecommunications Commission’s (CTRC) rules. According to Camille Gange-Raynauld, a representative for the Canadian Heritage Minister claims, the new bill will ensure large streaming services incorporate more Canadian content to promote discoverability.
These online streaming services will have to pay a portion of their revenue into the Canada Media Fund. This will lead to more funding for Canadian programming and Canadian content will be more visible to the viewers. The services will also have to make sure they play a certain percentage of Canadian content daily, which is dictated by the CTRC.
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